Chicago: Poster Advertising Association, August, 1923.
Rare publication on the art and the power of the poster.
Published in Chicago, this is the 'Mad Men' of advertising in the 1920s. Includes articles on art directors, the poster in France, Carl Krafft on poster advertising,'The Advertising and Marketing of Tomorrow' by Leonard Dreyfuss, and 'Posters and the Realisitic Style: The Work of Hestor Miller', among others.
Quarto, bound in illustrated paper wrappers, 32 pages, age toning and darkening to covers at edges, mild chipping to spine, unmarred throughout, a very good copy.
Price (AUD): $375.00 other currencies